Kazoom Kids is a children’s shoe and accessory brand on a mission to spark curiosity and inspire STEM engagement through fashion. From the products to the packaging, every touchpoint is designed to deliver a playful, immersive experience—blending style with STEM-focused educational content to ignite young imaginations.
Brand Identity | Logo Design | Pattern Illustration | Packaging | Social Marketing
Photographer: Lillie Vaughan
Pinemelon is a Denver-based online grocery delivery service dedicated to providing the freshest, highest-quality products to the Mile High community, with a strong focus on local food and supporting regional farmers. I collaborated with Pinemelon to create social media ads and direct mailers, as well as design and develop branded email templates.
Ad Layout | Email Design | Campaign Branding
Eiskaffee is a cozy coffee and ice cream shop nestled inside the 11th Avenue Hostel in Denver. Inspired by German café culture, Eiskaffee offers refreshing iced coffees, grab-and-go pastries and sandwiches, and a rotating menu of clean, simple ice cream flavors—think Scotch Pudding and Bavarian Cream.
eiskaffee.co
Brand Identity | Logo Design | Illustration | Packaging | Signage
Photographer: Lillie Vaughan
Created seasonal wholesale catalogs (Fall/Winter and Spring/Summer) for Krimson Klover, a Boulder-based women’s apparel brand known for its bold, mountain-inspired designs.
krimsonklover.com
Layout
Developed embroidered patch designs and supporting mockups for Krimson Klover’s Fall/Winter 2023–2024 line, blending functionality with the brand’s bold, alpine-inspired aesthetic.
I was brought on to refresh Binnie’s brand identity and packaging design. While maintaining the original logo—an important element for the client—we elevated the overall look and feel of the brand. The project included the creation of social media posts featuring hand-drawn lettering and light animation, as well as the expansion of the product line to include pouched pancake mix and a convenient to-go mini pouch. I also designed a wholesale catalog and investor presentation to support the brand’s continued growth.
Copywriter: Lindsay Binnie
Photographer: Lillie Vaughan
Packaging | Brand Identity | Presentation Documents
Brought Golden Root’s turmeric latte blends to life through thoughtfully designed packaging—from single-serve sachets to 30-serving retail pouches and 75-serving wholesale bags. We started scrappy with sticker-labeled pouches to stay budget-conscious, but as the brand grew, so did the packaging—evolving into fully custom-designed pouches that told the story of wellness in every detail.
Packaging | Layout
Photographer: Lillie Vaughan
Kyle, the founder of Little Big City, brought me on to develop a logo system for his commercial real estate company—with a twist. Little Big City is an experience company first, and a real estate company second. Our goal was to create a visual identity that reflected big ideas, bold vision, and a passion for crafting memorable experiences. The resulting logo system is fun, playful, and nostalgic, yet grounded in a bold aesthetic that strikes a balance between modern sophistication and classic vintage charm.
Brand Identity | Logo Design
For the Wakehams, jerky is a true family affair. Since 1999, Lisa has been perfecting her signature recipe on the ranch—sharing it first with close friends and family, and now with jerky lovers across the country. Ranch Boss Jerky is a tribute to the old-fashioned, hard-working spirit of the modern American cowboy (and cowgirl!), delivering bold, no-nonsense flavor rooted in tradition.
Brand Identity | Logo Design | Packaging
Copywriter / Brand Strategy: Lindsay Binnie + Aaron Faust
It was a true honor to collaborate with Anthropologie’s Trim and Tabletop teams in creating festive new pieces for their Holiday 2018 collection.
Photo credit: Anthropologie and Mark Clevenger
Middlemist is a floral design studio located in Golden, Colorado.
middlemist.co
Layout | Signage | Packaging
I loved working on the pint packaging redesign for High Point Creamery in Denver, Colorado. Each flavor was paired with a custom hand-lettered one-liner that captured its unique personality and flavor profile—adding a playful, joyful touch to the overall design.
highpointcreamery.com
Lettering | Packaging
Photographer: Lillie Vaughan
A bold new concept from Little Big City, this reimagined motel blends overnight stays with immersive experiences—featuring event spaces, bars, art galleries, escape rooms, and arcades. It’s a night on the town, all under one roof.
Branding Identity and Development | Illustrations
Created custom chalkboard lettering signage for all four High Point Creamery locations—adding a handcrafted, playful touch to their in-store experience.
Layout | Lettering
For nearly 30 years, Wynkoop Brewing Company has been brewing handcrafted beer for locally minded Coloradoans. To reflect the brewery’s roots in Denver, the new designs for its cans incorporates an illustration of the city as well as individual logos to highlight its history.
Art Directed by Studio Pattern.
Way back in 2014, I was bought on to develop a logo for a little outdoor market/beer garden coming to Denver. Had fun creating some event signage and flyers as well. So great to see just how big Big Wonderful has grown!
Logo Design | Lettering | Signage
thebigwonderful.com
This little project has been bouncing around in my head for a while, and I’m so excited to finally see it in my daughter’s hands! My daughter Clara is obsessed with alphabet books—but I hadn’t found one that I loved just as much. So I thought, why not just make one myself? Who knows, maybe one day it’ll be a real book on a real shelf. If you know a publisher who’s into fun, quirky ABCs, send them my way!
